Article

Innovation als klasssische Symphonie?

Im Juni 2019 ist ein eco.nova Spezialheft zum Thema Fortschritt, Innovation, Nachhaltigkeit und Europa erschienen. Die Chefredaktion dafür übernahm Schumbeta, das unabhängige Netzwerk für Fortschritt. Darin durfte ich einen Artikel zum Thema Innovation und klassische Musik besteuern. Nachzulesen ist dieser in der Druck- und in der Onlineausgabe des Magazins: eco.nova Fortschritt, Juni 2019 Die Musik dazu lieferte die amerikanische Pianistin

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Post

We Need A Classical Music Incubator!

When I spoke at the Nordic Orchestra Conference in Stockholm this fall, I argued for an incubator for classical music. My reasoning was pretty simple – although classical music is still in a great place it is in dire need of innovation. And innovation rarely comes from within systems. My push for a classical music incubator was probably seen as

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Keynote

Pirates for Classical Music

Abstract of a Key Note held at the Nordic Orchestra Conference on October 24th, 2018, in Stockholm, Sweden. Pirates find treasures. How they go about finding and getting them might be unorthodox and different. Classical music is a treasure. A great, living treasure. But we need to find new ways, unorthodox and different ones to spread our passion for classical

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Keynote

Marketing Without Money

Summary of a Marketing Workshop for the Classical Music Institutions in Stockholm on October 24th, 2018   Marketing has changed significantly over the last decade. Everyone speaks about digital marketing and is amazed by the possibilities. Data scandals have shocked people who have realized how much of their private digital lives is shared with advertisers. And arts institutions still need

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Post

Flying the Pirates Flag for Innovation

Over the last few months, I’ve had the joy of working with several companies on how to turn their innovative ideas into operating businesses. Many companies are often full of innovative ideas, but find it difficult to incorporate them and execute. I often recommend the book “Organizing Genius” by Warren Bennis. Although it is almost 20 years old, it is still

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Post

Stop Killing Classical Music

How often have you heard that classical music is dying lately? Articles and blog post cite statistics from declining record and ticket sales. They write about aging audiences and a lack of music education. But let us go back to the basics. Classical music has some of the greatest content in the world. The music of Mozart, Beethoven, Bach and

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Article

The Leadership Maestro

Valery Gergiev is the Artistic and General Director of the Mariinsky Theatre in St Petersburg. He is one of the most sought–after conductors and has worked with all of the world’s major orchestras and opera companies. Bernhard Kerres talked leadership with the Maestro in St Petersburg.

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Fine Tuning Talent
Article

Fine Tuning Talent

Harnessing talent requires focus on the individual not the organisation. Bernhard Kerres tunes into the reality of managing exceptional talent.

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Performing Leadership
Article

Performing Leadership

Can you create a great performance in three days? Orchestra conductors do so time and time again. Bernhard Kerres investigates how they do it and what we can learn from them.

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Keynote

The Digital Future of Live Performances

Technology is taking over many part of our lives. Will that impact on live performances and on performing arts in general? Will digital technology substitute for live performances some day? Will audiences enjoy concerts rather in virtual reality than in concert halls? These and other questions were discussed in a key note given by Bernhard Kerres at the annual conference

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